Graphic design & types of graphic design.

Graphic design is the art of using visual elements to create information, communication & convey any message. It often involves combining images, colors, shapes, typography & canvas to create concepts according to purpose. Who complete the process is called graphic designer. Graphic designers are also known as graphic artists, they use their skills to create digital & print media projects for a variety of events, campaigns, products, businesses & companies. They are enough skilled in essential graphic design tools, applications, techniques, technology & well experienced about color theory, design principles, visual communication concepts. 


Field of Graphic Design: The practical aspects of graphic design generally refers to print media, web media and video production etc. We classify them are as follows,

  • Print Media
  • Digital & Web Media
  • Cinematography & Video Production

Different Types of Graphic Design: No matter whether you are an ambitious designer or a potential client in search of taking services, you must know about the types of graphics. Some category of graphic design services are given below.
  1. Brand Identity Design
  2. Stationary Graphic Design
  3. Publication Graphic Design
  4. Packaging & Product Design
  5. Level & Sticker Design
  6. Illustration for Graphic Design
  7. Advertising Design for Marketing
  8. Book Cover & Mockup Design
  9. Motion Graphic Design
  10. Website Graphic Design


1. Brand Identity Design: Brand design is all about creating a visual identity for a company or their products which connects the customers to their services. Every business has different story & their own quality to express which defines a brand through the artistic representation of logo, colors, modern typography etcetera that differs from others. Brand identity includes,

  • Logo Design
  • Icon Design
  • Signature Design
  • Typography Design
  • Colors Selection
  • Quality & control
  • Corporate Culture

2. Stationary Graphic Design: Every brand stationery design is more than a piece of paper which connects customers to the brand and the brand might send it to any business purpose like promotion, communication, celebration. . Companies often look for designers to apply their logo, graphics and branding elements to other stationary materials. It is essential to have a whole pack stationery design if they want to have great branding throughout their organization. Here are a few examples of stationery design items.
  • Letterhead Design
  • Postcard Design
  • Envelope Design
  • File/ Folder Design
  • Business Card Design
  • Resume/ CV Design

3. Publication Graphic Design: Publication design is the process of creating and designing layouts for things like newspapers, magazines, books and the online equivalent to those. Good publication design can make your content easy to read and attractive to look at. Publication design can encompass a wide range of formats, from single-page newsletters to multi-page magazines. Some common types of publication design include:
  • Newspaper Design
  • Newsletter Design
  • Magazine Design
  • Catalogue Design
  • Brochure Design
  • Info & Report Design
  • E-Book & Book Design
  • Web/ Blog Publication Design

4. Packaging & product Design: Packaging or product design is one of the most popular types of graphic design service that is also use as a marketing tool on a regular basis to grab customer's attention quickly. It works as a method of protecting the product as well as showcasing the brand story in an artistic way. Some common types of packaging design include:
  • Box & Paper Design
  • Plastic & Bottle Design
  • Glass & Metal Design
  • Foil Sealed Bag Design
  • Can & Container Design
  • Paper Board Design
  • Clipboard Design

5. Level & Sticker Design: Sticker design is much like a subcategory of label design because they are both printed materials that contain information about a brand or product. A good label or sticker design considers shape and size, which will be readable, understandable & eye-catching. Some common types of sticker/ level design include:
  • Vinyl Sticker Design
  • Security Level Design
  • Barcode Sticker Design
  • Bumper Sticker Design
  • Die-cut Sticker Design
  • Holographic Design
  • Embossed Design
  • Name Badge Design
  • Foil & Floor Design

6. Illustration for Graphic Design: Illustration is a visual form of art that conveys information, ideas, or narratives through images. An illustration is typically created by an illustrator and digital illustrations are often used to make websites and apps more user-friendly. Some common types of illustration include:
  • Unique Style Design
  • Concept Art/ Design
  • Vector Art/ Design
  • Cartoon Drawing
  • Figure Drawing

7. Advertising Design for Marketing: Advertising design creates visual communications used to promote or sell a product or service. The goal of advertising design is to get people's attention and persuade them to take action. Small to large, both sized companies contact graphic designers to create impressive designs to capture consumer's minds. Some common types of illustration include:
  • Newspaper Ads Design
  • Flyer/ Leaflet Design
  • Banner/ Poster Design
  • Display Ads Design
  • Social Media Ads Design
  • Email Template Design
  • Website & Blog Design
  • Video/ Animation Ads Design

8.Book Cover Design:  Book cover design is the process of creating an artistic cover that matches the content of a book. The goal of a book cover design is to attract readers by communicating the book's essence and generating interest in the story. Some common types of book cover design include:
  • Portraiture Book Cover Design
  • Silhouetted Book Cover Design
  • Scene Based Book Cover Design
  • Double Exposure Book Cover Design
  • Object Based Book Cover Design
  • Symbol Based Book Cover Design
  • Conceptual Book Cover Design
  • Typographic Book Cover Design
  • Hybrid Book Cover Design
9. Motion Graphic Design: Motion graphics is a design field that uses animation, visual effects, and video production principles to create artwork for film, television, and the web. The goal is to bring images to life and make them appear to move, often with the use of text, images, and animation. Some common types of motion graphic design include:
  • Animated Logo Design
  • Animated Explainer Video Design
  • Animated Advertisement Design
  • Animated Charts and Graphs
  • Animated Typographic Design
10. Website Graphic Design: Website graphic design is part of graphic design that mainly focuses for creating custom graphics and user interfaces for a website. Graphic designers use various software tools and applications to create visual content for websites and software application. Website graphic design is a key part of web design and involves creating visual elements that contribute to a website's user interface and overall appearance. Some common types of Website graphic design include:
  • Website Icon Design
  • Website Favicon Design
  • Website Logo Design
  • Website UI Design
  • Website Image & Illustration
  • Website 3D graphic Design